Privacy Policy

Last updated: November 28, 2025

Diamelys operates this store and website, including all related information, content, features, tools, products, and services, to provide you, as a customer, with a seamless shopping experience (the "Services"). Diamelys is powered by Shopify, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction through the Services, or when you otherwise communicate with us. In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Policy.

Personal information that we collect or process

When we use the term "personal information," we mean information that can be used to identify you or reasonably be linked to you or another person. Personal information does not include data collected anonymously or rendered non-identifiable so that it can no longer be used to identify you or reasonably be linked to you. We may collect or process the following categories of personal information, including inferences drawn from that information, depending on how you interact with the Services, your place of residence, and what is permitted or required by applicable law:

Contact details, including your name, address, billing address, delivery address, telephone number and email address.
Financial information, including credit cards, debit cards, financial account numbers, payment information, account information, transaction details, payment method, confirmations and other payment details.
Account information, including username, password, security questions, preferences and settings.
Transaction information, including items you view, place in your cart, add to your wish list or purchase, return, exchange or cancel, as well as your past transactions.
Communications with us, including information included in your exchanges, for example when you contact us for a customer support request.
Device information, including information about your device, browser or network connection, IP address, and other unique identifiers.
Usage information, including how you interact with the Services, including how and when you access or browse them.

Sources of personal information

We may collect personal information from the following sources:

Directly from you , particularly when you create an account, use the Services, communicate with us or provide your information.
Automatically via the Services , including from your device when you use our products or visit our websites, notably via cookies and similar technologies.
Our service providers , particularly when they help us activate certain technologies or collect/process your data on our behalf.
Our partners or other third parties .

How we use your personal information

Depending on how you interact with us or the Services used, we may use your personal information for the following purposes:

Provide, personalize and improve the Services

We use your information to provide you with the Services, perform our contract with you, process your payments, prepare and ship your orders, remember your preferences, send you notifications related to your account, manage your purchases, returns, exchanges or other transactions, administer your account, facilitate shipping and returns, allow you to leave reviews, and personalize your experience (for example, by recommending products).

Marketing and advertising

We use your information for marketing and promotional communications via email, SMS or mail, as well as to display personalized advertisements based on your purchases, shopping cart or online activity.

Security and fraud prevention

We use your information to authenticate your account, secure payments, detect, investigate, and take action against fraudulent, illegal, or malicious activity, and protect public safety and our Services. You are responsible for maintaining the confidentiality of your login credentials.

Communication with you

We use your data to provide you with effective customer support, respond to your messages, and maintain our relationship with you.

Legal reasons

We use your information to comply with the law, respond to legal processes, cooperate with authorities, participate in investigations or litigation, and enforce our terms or policies.

How we disclose your personal information

In certain cases, we may disclose your personal information to third parties for legitimate reasons, in accordance with this Policy. Specifically:

With Shopify , our service providers and other third parties who provide services (IT, payments, data analytics, customer support, cloud storage, logistics, shipping).
With business and marketing partners , to provide personalized advertising services based on your online activity.
When you ask us or consent to disclose your data , for example for shipping or via social widgets.
With our affiliated companies .
During commercial transactions (merger, bankruptcy), to meet legal obligations, or to protect our rights and those of users.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes your information to provide and improve the Services. Your data may be transferred to Shopify and third parties located in other countries. Shopify is responsible for processing this information and responding to your requests regarding your rights related to this processing. For more information, please see Shopify's Consumer Privacy Policy or the Shopify Privacy Portal.

Third-party sites and links

The Services may contain links to third-party websites. We are not responsible for their privacy or security practices. Any information you post on third-party platforms may be visible to other users without limitation.

Children's data

The Services are not intended for children, and we do not knowingly collect personal information from minors. If your child has provided us with information, please contact us to request its removal. We are not aware of the sale or sharing of data from minors under the age of 16.

Security and data retention

No security measure is perfect. Transmitted data can be intercepted. Do not transmit sensitive information through unsecured channels.
The retention period depends on the needs (account management, performance of Services, legal obligations, dispute resolution).

Your rights and choices

Depending on where you live, you may be entitled to the following rights:

Right of access
Right to delete
Right of rectification
Right to portability
Managing communication preferences

If you are in the UK or the EEA, you can also:

To object to or limit processing
Withdraw your consent

You can exercise your rights through the Services or by contacting us. We will not discriminate in exercising your rights. We may verify your identity. You may designate an authorized agent. We will respond within the legally required timeframes.

Complaints

If you have a complaint, please contact us. Depending on where you live, you can appeal to or contact your local data protection authority. For the EEA, a list of competent authorities is available.

International transfers

Your information may be transferred, stored, and processed in other countries. For transfers outside the EEA or the UK, we will use Standard Contractual Clauses or equivalents.

Changes to this Privacy Policy

We may update this Policy to reflect our practices or legal obligations. We will publish the revised version with a new update date.

Contact

If you have any questions about our privacy practices or wish to exercise your rights, please contact us at:

service@diamelys.com
13 Rue d'Auch, Diamelys, Toulouse, 31100, FR

In accordance with applicable data protection laws, we are the data controller of your personal information.